Apple is experimenting with a new approach to device servicing that could make iPad repairs faster and more transparent for customers. The company has begun a pilot program at around 30 Apple Store locations—mostly across the United States—that brings certain types of iPad repairs back into the stores themselves. It’s a notable shift for Apple, which moved most tablet repairs to centralized facilities nearly ten years ago.
Traditionally, damaged iPads have been shipped off-site for inspection and repair. Customers often received a replacement device and didn’t know the final repair cost until after the process was completed. While efficient in some cases, the system often led to long wait times and unexpected charges.
With this new initiative, Apple technicians can perform simpler, “modular” repairs—such as screen or battery replacements—directly at participating retail stores. More complex issues will still be handled by Apple’s specialized repair centers, including facilities like Pegatron’s European hub in the Czech Republic.
This localized repair model is designed to save customers both time and money. By diagnosing and fixing certain issues on-site, store staff can provide immediate repair estimates, reducing the uncertainty that has frustrated customers in the past. The turnaround for minor fixes is also expected to be significantly faster compared to traditional mail-in service.
For now, Apple is limiting the program to larger stores with the space and equipment needed for repair operations. Eighteen of the pilot locations have already been identified, most of them flagship or high-traffic retail spots. Smaller outlets may not be included in the initial rollout but could join later if the trial proves successful.
This experiment builds on Apple’s expanding self-service and repair initiatives, which already include iPads and other devices. If the pilot meets expectations, the company could introduce in-store iPad repairs to more locations worldwide—making the process quicker, more affordable, and more convenient for Apple customers.